Fuelled by feelings
FRANKLY was born out of the most sacred human struggle: trying to buy a decent gift for a friend. One that was funny, meaningful, and didn’t scream tacky meltdown.
There were loads of options but nothing subtle. Nothing wearable. Nothing that said “I love you, you absolute weapon”, in a way only your best friend would understand.
Female Founded
FRANKLY started with one woman, some emotion baggage, and a desperate need for better gifts. What began as a side hustle of dark humour has grown into a small team turning inside jokes into jewellery worth keeping.
Small Family Business
We’re not some faceless factory. Every necklace is designed by us, picked, packed, and posted by real humans (and the occasional family argument) from our warehouse in Kent.
Designed in the UK
All our pieces start life here, dreamt up, sketched, and tested until they’re just the right mix of classy and chaotic. Because no one does dry sense of humour quite like the British.
Our Vision
We exist to make people feel seen, heard, and occasionally roasted with love.
FRANKLY is for the ones who hate the soppy cards and syrupy clichés. For the friend who sends memes instead of voice notes. For the moments Hallmark could never get right.
Because sometimes the most honest way to say “I love you” is with a necklace that says “you’re a nightmare”.
